The social space online changes rapidly. Feedback stays on top of emerging media news so you don’t have to. Here are the top must-read social media articles of the week for July 24, 2011.
Who Owns What? The Smartphone Market
According to a recent Nielsen study, Android currently owns 39% of the smartphone market. Apple trails Android OS by more than 10%, owning only 28% of the market. However, according to TechCrunch, Android’s have a rather high return rate. View the following chart to see a breakdown of the market.
Recruitment Plug-in: “Apply with LinkedIn”
For companies who are looking for a fresh recruitment tool, the latest LinkedIn Plug-in may be worth a try. LinkedIn has created a simple “Apply with LinkedIn” button that companies can embed onto their website. Then, with one click, Jobseekers can apply for the position with their LinkedIn profile.
Rumors has it…
There’s nothing like a good rumor to get the weekend kicked off. Well, that is at least true when the rumor involves the iPhone. There have been numerous “tipsters” sending out photos of the iPhone5 (rumored to debut in September) and the cheaper iPhone4S (also rumored to debut in September). According to these sources the iPhone5 will be thinner and the iPhone4S will be lighter (due to a plastic back). See the images below and read more about these rumors here.
Promoted Tweets to Followers
Twitter has officially debuted promoted tweets to followers. The new plan allows an advertisers Tweet to appear at the top of followers timelines. Current partners include Starbucks, Groupon, LivingSocial, JetBlue and Sephora. Twitter sugar coats this change by explaining, “We all come to Twitter to connect with the latest information on the topics and people we care about. So when we decide to follow a favorite brand, business or charitable organization, we expect to be among the first to get a special announcement, access to exclusive content or a great offer.”
Netflix On The Rise…. In Price
It appears unlimited streaming and DVD plans from Netflix will no longer be bundled. Netflix announced this week that the current pricing of $9.99 a mo. for unlimited streaming and 1 DVD at-a-time will no longer be available. Rather, users can purchase unlimited streaming for $7.99 a month or they can purchase the one-at-a-time unlimited DVD service for $7.99 a month. As you can see by the image below, many Netflix users took to Twitter to voice their displeasure with the change.