Independent agency network Worldwide Partners Inc. has recognized Feedback with its coveted Perfect Partner award.

The Perfect Partner award recognizes agencies that are responsive, produce quality work, demonstrate high integrity and are passionate and progressive about the products and services they provide. Feedback representatives accepted the award earlier this month at the WPI World Meeting 2012 in Toronto.

Feedback partners Anna Lucas and Jeff Thompson accept the Perfect Partner award in Toronto.

WPI is the world’s largest independently owned agency network with $3.9 billion in billings and 90 agencies in 56 countries across the globe.

“We are not in business to win awards, but it is certainly nice to be recognized by peers for our efforts and this pushes us to continue working hard to exceed the expectations we’ve set for ourselves,” said Jeff Thompson, Feedback’s President and CEO. “We’ll continue to work hard to build one of the most respected interactive agencies and stay a step ahead as the media and communications industry changes on a near-daily basis.”

Feedback, whose clients include brands like CamelBak and The Vision Council, and numerous advertising and public relations companies, specializes in digital media strategy and big ideas backed by unique, thoughtful research. With 17 employees ranging from industry vets to a Ph.D. to bloggers and respected media industry analysts, Feedback is home to very distinct professionals in its offices in Richmond, Va. and the United Kingdom.

“Feedback approached us less than three years ago when they were starting up and it has been a thrill to watch them grow into a viable, fast, and respected agency,” said Al Moffatt, President and CEO of WPI. “We all look forward to watching this company grow and build its reputation as it expands its name into different industries and geographic locations.”