Do you have time to search the web everyday to find the newest and coolest social media tools? If the answer is no, then you have come to the right place (and if the answer is yes, leave a comment with your favorites). I have searched the World Wide Web for social media information all week, and stumbled upon a few favorites along the way. Here are my picks of the week:
Super Bowl & Social Media:
This Sunday is marks the 44th Super Bowl. & from a social media perspective, this Super Bowl is unlike any other. Pepsi decided to create a large social media campaign in place of a super bowl spot, companies, such as Coca Cola, are using social media to generate buzz around their Super Bowl spots and the NFL is even getting fans involved socially. The NFL created hashtag #SB44, and if you tag your Tweets and Flickr photos with this, it will show up on the official NFL site’s SB44 Page.
This week, Facebook began rolling out a major homepage redesign. Changes include:
- The notifications bar has moved to the top menu
- The left menu is now used to display friends content
- Search is being emphasized more
- Easier to view photos, send/receive messages, chat, and interact with gamesRea
Read more from the Official Facebook Blog.
On Wednesday, Twitter began rolling out a new feature to help improve user experience. Named Hovercards, this feature allows you to see additional information about a user just by mousing..ehem..hovering over the username. You will be able to see the users bio, whether you follow them or not, and easily interact with them all without leaving the page you’re on.
Happy Birthday to Facebook:
On Thursday, Facebook celebrated their 6th birthday. In Zuckerberg’s blog, he wrote: “Facebook began six years ago today as a product that my roommates and I built to help people around us connect easily, share information and understand one another better.” It has grown from that to a global, massively popular networking site. Today, over 400 million people use Facebook.
Bravo & Foursquare
Foursquare is teaming up with traditional media. This week Foursquare and Bravo TV announced a partnership. On Monday, Bravo began offering specialized Foursquare player badges for players who visit any of the 500+ Bravo locations (the locations are based on select Bravo shows.) Bravo also plans to offer incentives and prizes for viewers who participate. It will be interesting to see if other advertisers follow suit and how such badges will change the make-up of Foursquare.