Can it do for music what Vine did for… um… well let’s hope it’s got more oomph for the mainstream than that…
And the site is live, albeit currently is more of a placeholder.
So now that we’ve had a weekend to think about it, we agree with this article that the real meat of Home is how they handle chat.
Surprise! Engagement matters more than random Likes!
More Facebook news: Facebook Rolling Out Emoticons, Actions In Status Updates To More Users
Interesting… Foursquare as more about search than check-in?
Experience tells us it isn’t always reliable to use teens as a barometer for future trends but there will be many youth brands who might sit up and review their plans with this shift gathering momentum.
And remember kids – mileage may vary based on how your target regions actually use Twitter!
We are speaking at the Spring conference of the New England Society for Healthcare Communications – come join us in beautiful Newport, RI!