Not satisfied with adding a dozen active clients in only their first eight months, social media research and strategy experts Feedback is thrilled to announce an expansion of their award-winning team with the hiring of Heather Millar as a Senior Research Strategist and Thomas McDonald as an Experience Specialist. Millar recently directed communications and organizational management activities for the Virginia Community College System’s (VCCS) workforce division. McDonald recently designed the social media splash for Richmond startup: To The Bottom and Back.
Feedback’s Executive Vice President, Dean Browell remarked, “We are completely beside ourselves that we can attract top talent like Heather and Thomas. It speaks to the speed and quality of our work that we have grown so early in the company’s life. I think our clients and fans can tell that we are having a blast. Let’s keep it going!”
Millar and McDonald join at an exciting time in Feedback’s vibrant early life as a firm. Feedback’s client roster, largely conducted through partnerships with advertising and public relations firms across the country, has been growing at a rapid pace to include some of the nation’s industry-leading agencies including: national and international institutions in technology, transportation, healthcare, higher education, tourism, direct marketing, nonprofits, automotive and more. Because Feedback often operates behind the scenes, contact Feedback directly for client names we can divulge.
Feedback’s work has also been lauded literally out of the gate: Feedback was proud to be a part of the Nation of Go campaign developed by The Martin Agency for BF Goodrich which won a Silver Cannonball award at the recent Richmond Show for Interactive (Social Media/other). Catch Feedback live this week in Manchester, TN and back home in Richmond, VA with the Feedback Mobile Lab, studying event tourism in social media at the Bonnaroo Music Festival.
Feedback was formed in September 2009, combining great ideas, decades in interactive marketing and a PhD focusing on generational and demographic differences in online technologies into an unusually focused team. Founding members include: Jeff Thompson as CEO and President; Executive Vice President Dean Browell, PhD; and Experience Manager Anna Lucas. Feedback is a leading market strategy and social media firm that assists organizations with ethnographic qualitative research, new media and interactive strategy, program implementation and more. For more information, visit Feedback on the web at http://www.feedbackagency.com, on Twitter as @feedbackagency, on Facebook at http://www.facebook.com/feedbackfb and by phone at (804) 893-3437.