Welcome to our regular compilation of notable news and trends – complete with our commentary and analysis. This week, we’ve seen particularly outlandish presentations at CES, milestones aplenty and a pivotal acquisition by Pinterest—proof that the new year is starting off strong.
Qualcomm produces over-the-top CES keynote that communicates nothing
CES is intended to be a wonderful week where companies take over the Las Vegas convention circuit to showcase their cutting edge and upcoming products. It’s keynote had been the stage for Microsoft to wow its audience with the genius products in years past, but this year, Qualcomm won the bid to speak on the loudest stage of the conference. The Verge has a great collage of photos and tweets as well as a super cut of the best moments of what they called ‘madness’ from the keynote. Probably the best/worst thing we’ve seen all year (um… no far). And no, we’re never calling anyone, “Generation M” – ever.
This is Pinterest’s first acquisition and we’re waiting to see how they incorporate the one-man operation behind Punchfork, a recipe-sharing network and API service , into their engineering team to help take Pinterest to the next level. The API service powers other services including Evernote’s food app.
TechCrunch’s Ingrid Lunden looks into Tumblr’s future
Tumblr had 18 billion page views in December, easily placing it within the top 50 most active websites in the world. In this piece, Lunden explains how Tumblr’s 2012 went and points out what the service is focusing on for the upcoming year.
LinkedIn hits 200 million users
LinkedIn’s explosion of members is undeniable – HOW it’s being used is very different than other social networks and it’s important to consider the careful, different role. 200 million is not a particularly magic number, but it’s still an important milestone for the network of résumés. With two new users signing up every second, LinkedIn is growing at a steady pace—even internationally. The next top market beside the 74 million US users? India at 18 million users.
Facebook Launches Flexible Sentences For Open Graph So Apps Can Share More Descriptive Feed Stories
This might sound kind of boring, but it’s actually pretty fantastic news and could make for some creative uses of Facebook’s Open Graph.
Can A Social Graph Last More Than 10 Years?
A question worthy of some pondering. And we would add that the consideration isn’t just about a single channel, but whether our own activities and participation in a social graph bears the scrutiny or weight of 10 years. Will 10 years of Tweets make any sense at all? When Facebook unleashed Timeline it gave us the opportunity to turn the prism of our Facebook participation and look at our activity as a historical record. Extrapolating that out ten years, what does 10 years of curated activity look like? A library? A cacophony? A life?
Remember you can see stories like these and more, as they happen, when you read our regular posts on Facebook and Twitter!












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Feedback’s Greatest Hits, Vol 3
by FeedbackTwitter and Facebook, as always, seems to steal the spotlight, but these two weren’t the only newsmakers this week. Here’s the rundown of some of the stories we watched this week.
Twitter releases Vine for iOS
No. Nope nope nope.
Sorry, Vine is interesting. It’s even “revolutionary” if you are a stop-motion animator. But in terms of adding to Twitter’s arsenal? It’s Sherlock to Mac OS8 – handy for a certain percentage but completely left alone otherwise. It’s not ideal for capturing anything as-it-happens (unless you happen to know it will only last 6 seconds or last long enough to plan it); it’s not great for just Gif making because of everything it DOESN’T do. And to me the most damning lack comes from trying to reinvent Tweet-video without allowing you to naturally use existing video. So if you take, say, 7 seconds of video in your regular camera, you can’t use that on Vine. You have to capture it natively on Vine.
So not only does Vine need to convince me (and the average consumer) to use Vine to capture video, it needs to convince me I should sacrifice capturing something in the moment with a normal camera in favor of a new interface, platform, etc. If you can’t plan out your moment, at least a little bit, Vine is an awkward waste. And if you CAN plan out your moment and take advantage of the hold-to-record artistic possibilities, then you will be thrilled as to what it can CREATE as an application… but as for an entire community all its own built around you? Um, good luck.
If Vine can 1) Allow editing of existing video and 2) Just let us record Vine(s?) inside the Twitter app than I feel like something can get started. Otherwise this is a fun test app. Maybe TwitterLabs is a thing and we can get excited about lots of things and innovations to come – or maybe they’re expecting way too much out of a tangential idea.
Well, that was fast!
Global contender Line enters the U.S. with the features of Facebook’s newly rejuvenated Messenger (complete with voice calls). Of course it also brings what Facebook DOESN’T have: stickers of bears “a shy balding man surrounded by little sparkles and flowers” – you can’t make this stuff up.
Facebook tops Google Maps as the number 1 US mobile app
And Facebook didn’t just beat regular-old Google, but specifically Google Maps… which also shows how dominant THAT channel is (an important point for us as we beat the geolocation drum so loudly).
Tumblr upgrades to inline compose windows
A slick tweak!
Twitter modifies embedded tweets
Further reading: More on the implications of the embed twweaks and the standardization of how you see a Tweet
Facebook launches a new conversion measurement
An important and helpful new measurement available to Facebook ad buyers!
A much deeper analysis than your typical “guru” might think about – but an important one. Look closer into that “Puppy” viral image you saw last week.
What can studying viral culture from 200 years ago tell us about viral culture online today? As it turns out, the impressions Cordell has formed studying a period so long ago are exactly those that would lead you to believe that Twogirlsandapuppy would have a chance at catching on, but would at the same time lead you to dramatically underestimate the velocity and degree to which it would do so. Nineteenth century viral culture is quite like today’s Internet culture. And then again, it’s something totally different.
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